Case Studies
New York Life Protection Index
Brand Activation: Driving Awareness with the ‘New York Life Protection Index’The New York Life Protection Index is the authoritative measure of an NFL team’s aptitude in pass protection. The Index was created by sports information leader STATS to provide a composite gauge for this undervalued component of the game.
The New York Life Protection Index is the first team ranking Index to incorporate STATS’ proprietary data, including quarterback knockdowns and hurries. After these statistics are input into a proprietary algorithm, the numerical...
AFC Asian Cup - Qatar 2011
World Sport Group (WSG), the exclusive marketing and media partner of the Asian
Football Confederation (AFC) has teamed up with STATS to deliver enhanced solutions
for the AFC Asian Cup Qatar 2011.As the official AFC data partner and leading global provider of sports information, STATS provides a turn-key event and tracking data operation for the AFC Asian Cup.
Leveraging its SportVU player tracking technology, STATS collects X, Y positioning data of the ball and participants (players and referees) within the playing field in real-time. Paired with event based data...
Windows Azure Marketplace DataMarket
Sports data from STATS appears on mobile applications, websites, television,
and more—but the firm lacked a presence in the consumer market, especially the
global consumer market. Executives thought that the cost of entry was prohibitive
and the risks high. Then they learned about the DataMarket section of the Windows
Azure Marketplace. DataMarket is a part of the Windows Azure platform that offers
data, imagery, and real-time web services from leading commercial data providers
and authoritative public data sources...
Lainformacion.com
Today leading media companies all around the world are strategically
leveraging sports in creative ways to activate consumers and create
huge revenue streams. Global sports content is the ultra-critical component
in capturing audiences.Lainformacion.com is one of the most innovative and rapidly growing web portals in Spain. STATS is uniquely positioned to offer Lainformacion.com dynamic in-game presentations, comprehensive stats and game analysis on multiple platforms. The STATS product suite...
STATS Delivers Industry Leading Sport Analytics
How does STATS deliver the industry’s highest level of sports intelligence output?
By implementing cutting-edge business intelligence techniques.STATS applies the same analytic concepts utilized every day in the financial data industry. By applying these remarkable technologies, processes and models to sports data, STATS enables its clients to enjoy unrivaled sports information.
STATS leverages Online Analytic Processing (OLAP), a technology designed for optimized data analysis...
STATS Delivers Comprehensive
World Cup Content to the iPhone
STATS collaborated with Times Online to develop an interactive iPhone application for the
2010 World Cup in South Africa.Combining STATS in-depth match data and content with Times Online The Game editorial and audio content, STATS was able to package incredible content into an engaging user friendly application.
For La Informacion, STATS designed, developed, operated and managed a turn-key iPhone application for the 2010 World Cup. The La Informacion free World Cup iPhone application included custom styles with STATS’...
ESPN Introduces a New Era in MLS Coverage
with STATS' Tracking Technology
Traditionally, when fans think of compelling sports statistics, they aren’t thinking
international football. The beautiful game has never produced many stats — leaving analytical
fans in the dark. Until now. Utilizing a proprietary motion tracking technology from sports
information leader STATS — ESPN incorporated ground-breaking statistics and graphics
into its broadcast of the MLS Cup.ESPN introduced American soccer fans to graphics featuring a player’s average speed during the game...
STATS Delivers the NBA to China's Leading Web Portals
The NBA is a hit in China. With 300 million people playing basketball in China, it
stands as the NBA's number two market worldwide. NBA games are watched by more than
30 million Chinese viewers per week. And on the Internet, fans depend on super portals
Sina and Sohu for in-depth NBA content provided by STATS. As the NBA’s official data provider, STATS delivers a robust feed that incorporates data points sourced directly from each NBA arena, along with additional information compiled by STATS’ reporter network...
Times Online
UK-based Times Online (News International Newspaper Group) commissioned STATS to build its
fantasy game for the Times newspaper and Times Online. The contest, Play the Game, utilizes
an innovative rotisserie-style scoring process, unique to the UK marketplace, which
incorporates 10 categories to reflect a player’s true value. So, in addition to goals
and assists, clean sheets and successful passes remain a key factor for game players. Play the Game’s success is not exclusively limited to the scoring format, but also the engaging component of league play...
NASCAR Turns to STATS to Create and
Analyze In-Depth Racing Statistics
NASCAR was growing rapidly in 2006. Very rapidly. Its popularity was at an all-time
high with fans, ranking as America’s second most popular sport on television. NASCAR
converted that popularity into a 40% increase in television rights and will earn an
average of $54.2 million annually in television rights through 2014. NASCAR was also
enjoying an incredible upswing in corporate partners – working with one in five Fortune
500 companies. Despite its top-tier standing, NASCAR was looking for more...
Mobile Clients
All over the world, leading mobile companies are strategically leveraging sports in creative
ways that promote products and programming, activating consumers and creating huge revenue
streams. As modern technologies increase interactive capabilities, eliminate barriers, and
provide a seemingly endless sea of dynamic entertainment options, content has become the
ultra-critical component in capturing audiences. Established small businesses, start-ups and
large publicly owned companies all enjoy a niche that can leverage sports information....